Amazon has announce their new Fire lineup. There are three new Fire tablets,  two new Fire TV devices and an upgraded Fire for kids.

For the new tablets, Amazon has / is released a new version of its Fire operating system, Fire OS 5,  “Bellini.” All of the new tablets have a slot for a micro SD card.

• The new 7″ Fire: – Retails for $49.95, with special offers. Released on September 30, 2015. Amazon obviously intends this one for gift giving:  They are offering a special promotion to buy five tablets and get one free. (Details for the offer are here. Note that the resolution on this tablet is only 171 ppi / 1024 x 600, so it is not considered an HD tablet .
• The new Fire HD 8: retails for $149.95 and up, with special offers. Released on September 30, 2015. Available with either 8 GB or 16 GB of internal storage.
• The new Fire HD 10: Retails for $229.95 and up, with special offers. Released on September 30, 2015. Available with either 16 GB or 32 GB of internal storage.
• The new Fire Kids Edition, 7,  Retails for $99.99. This replaces the prior, 6″ version and with a lower price point. Released on September 30, 2015. The SD memory card slot is going to be a very attractive draw for this tablet. There were a lot of complaints about insufficient memory during for the prior version.

In my opinion, the big news with these tablets is the pricing and the expandable memory. Note that the higher end HDX devices and are no longer showing in the Fire family ribbon. (The Kindle Fire HDX 7″ and the Fire HDX 8.9 are still for sale new on the site. The Fire HD 6 Kids Edition is still available as well.) Amazon is obviously focusing on lower pricing with the new line up. Also interesting is the fact that there were no new 4G LTE versions in the new lineup

Amaon also announce three new Fire TV series updates:

• A new, updated Fire TV Stick with Voice Remote  featuring Alexa. Retails for $49.99. Released on October 22, 2015. Hopefully, this version corrects some of the frequent Wi-Fi connection problems I have heard about with the first version….
• The new Amazon Fire TV box featuring Alexa and 4K Ultra HD. Retails for $99.00. Released on October 5, 2015.
• A new Amazon Fire TV Gaming Edition that includes a gaming controller. It also features 75% more processing power than the previous generation Amazon Fire TV, better Wi-Fi support with dual-band 802.11ac, a dedicated graphics engine, 2 GB of memory and Dolby sound. Released on October 5, 2015.

So, does anything strike your fancy?