According to Amazon,
New and existing members in U.S., U.K. , Spain , Japan , Italy , Germany , France , Canada , Belgium, and Austria, will find deals across nearly all departments and categories, ensuring there will be something for everyone. Members in the U.S. can shop starting at midnight PT , with new deals as often as every five minutes throughout the day.
Some of the highlights include:
TVs: The deal inventory of TVs in the U.S. will be nearly 2x than Black Friday and Cyber Monday combined.
Toys: Members in the U.S. will find toy deals nearly all day on Prime Day.
Specials to order with Alexa: There will be benefits to being an owner of an Amazon Echo, Echo Dot or Amazon Tap on Prime Day. (Keep an eye on your Alexa app!)
Streaming Movies and TV: Members will find unbelievable deals on some of today’s top rated TV series and popular blockbuster films to rent or purchase and instantly stream on Amazon Video.
Kindle Unlimited: On July 12, Prime Members in the U.S. can save up to 40% on a Kindle Unlimited membership.
Members can shop deals on all devices, across nearly all categories, in all Prime countries.You can find more info on Prime Day here.
Not a Prime member? You still have time to sign up for Prime! There’s a 30 day free trial. In the U.S. Membership includes unlimited Free Two-Day Shipping on many items, access to unlimited streaming of tens of thousands of movies and TV episodes with Prime Video, more than one million songs and thousands of curated playlists and stations with Prime Music, early access to select Lightning Deals all year long, free secure, unlimited photo storage with Prime Photos and one free pre-released book a month with Kindle First. 🙂